At the Running World Cup we're happy to work with different partners to bring this event to you. Thank you to our partners and their support, please click through on their logos to find out more.


Guided by a core purpose of making people healthier, Vitality is the leader in improving health to unlock outcomes that matter. By blending smart tech, data, incentives, and behavioural science, we inspire healthy changes in individuals and organisations. Vitality brings a global perspective through successful partnerships with the smartest insurers and most forward-thinking employers around the world. More than 16 million people in 23 markets engage in the Vitality program. For more information please visit


Enertor are a world leader in providing insoles and orthotics for active people. Founded over 20 years ago in the UK they have served elite athletes across the globe for decades, inluding their brand ambassador Usain Bolt. Proven to reduce pain & injury for up to 91% of people and mandated by the British Army, protect every step you take before, during and after the 2020 Vitality Running World Cup with outstanding shock absorbing insoles & innovative energy and recovery socks. All insoles come with a 60 day money back guarantee if not completely satisfied. For the full range click on the Enertor logo.


UNICEF is the world’s leading organisation for children, promoting the rights and wellbeing of every child, in everything we do. Together with our partners, UNICEF works in 190 countries and territories to translate that commitment into practical action, focusing special effort on reaching the most vulnerable and excluded children, to the benefit of all children, everywhere.

Unicef UK raises funds to protect children in danger, transform their lives and build a safer world for tomorrow’s children. As a registered charity we raise funds through donations from individuals, organisations and companies and we lobby and campaign to keep children safe. Unicef UK also runs programmes in schools, hospitals and with local authorities in the UK.

For more information please visit

Want to learn more about sponsors or enquire about become a partner?

Please email [email protected]